HURRY! EARLY BIRD REWARDS ARE GOING FAST.
California Watch Co. is the Pacific Standard of Time. Every watch embodies the spirit of California and each collection is based around a location that has made an impression on us.
The hope is that whether you live in California or not, you can wear this memento on your wrist like a string around your finger, and at some point it can remind you to get out there and see something new.